Lidl prepares to bring Plus loyalty programme to US
Lidl US will launch Lidl Plus on 1 July 2026, replacing its myLidl loyalty scheme. The discounter said the app would let shoppers earn points for free products, receive personalised coupons, access member-only pricing, view digital receipts and browse promotions. The rollout comes as Alan Barry prepares to become CEO. Lidl operates around 200 outlets across nine East Coast states and Washington DC. (Grocery Dive)
