UK grocer Morrisons has launched an “unbeatable prices” pledge across more than 500 everyday products, promising prices equal to or below Aldi, Asda, Lidl, Sainsbury’s and Tesco. The move extends its existing Aldi and Lidl price-match scheme and includes fresh Market Street lines. Morrisons’ market share was 8.5% in the 12 weeks to August, while FY revenue rose 3.2% to GBP15.8 billion and LFL sales increased 2.8%. (Retail Gazette)