Desiree Fung

Desiree, co-founder & Chief Commercial Officer at Retail Cities, manages the development of strategic partnerships with clients globally.

Desiree has over 15 years of international experience in both the FMCG and the insights & research sectors. She has a strong background in market research, retail insights, and business strategy, having held various roles in strategy and finance for Coca-Cola FEMSA in Latin America and Kraft Foods in the USA, as well as leading roles in advisory services and client development for insights agencies in Europe.

She holds a MBA from INSEAD, France, and resides in London, England.