Desiree Fung

About Desiree

Desiree, co-founder & Chief Commercial Officer at Retail Cities, manages the development of strategic partnerships with clients globally.

Desiree has over 15 years of international experience in both the FMCG and the insights & research sectors. She has a strong background in market research, retail insights, and business strategy, having held various roles in strategy and finance for Coca-Cola FEMSA in Latin America and Kraft Foods in the USA, as well as leading roles in advisory services and client development for insights agencies in Europe. She holds an MBA from INSEAD, France, and resides in London, England.